Array
Making Time Less Distracting
A simple clock bringing analog calm to a notification world.
Consumer
Array reimagines modern technology for an analog world. Behind its fabric-lined face, a dot matrix display glows softly, digital time given a tactile form. As more consumers hope to go "back in time," Array answers with a simple shape and a single purpose: to just tell time. No monitoring your grocery list, no optimizing your life. Just time worth checking.
Working with one other industrial designer and an electrical engineer, Jackie's team was tasked with designing, manufacturing, and selling 15 units of a single product. Over a 15-week summer semester, the team ran the process end to end: branding, sourcing, fabrication, and sale.
Leaning into strategic foresight, the team uncovered the analog revival, a growing movement toward single-purpose, tactile technology. They focused on bringing into the world the technology users actually wanted: a clock that does one thing, on purpose.
All 15 Array clocks, across four colorways, sold out on the first weekend of the by:Design pop-up at Findlay Market in Cincinnati. The project taught her what it really takes to bring a product to market on a short timeline: how to streamline a manufacturing process, and how to weave between roles to carry a team to the finish line.
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